Jan 28 2017, 10:15pm
https://motherboard.vice.com/en_us/article/big-data-cambridge-analytica-brexit-trump
Psychologist Michal Kosinski developed a method to analyze people in minute detail based on their Facebook activity. Did a similar tool help propel Donald Trump to victory? Two reporters from Zurich-based Das Magazin went data-gathering.
An earlier version of this story appeared in Das Magazin in December.